Digital India A Pet Project of India’s Prime Minister Narendra Modi

Post Narendra Modi’s ascension to the throne of India, every class of Indian society looked up to him with high expectations of all-round growth of India and their life. Barring a few political maladies, the Modi government has shown healthy report card.With his far-sighted vision, NaMo is believed to steer India’s growth engine on the right track. Recently, his foreign visits have been extolled by many political pundits. The case in point is Digital India – pet project of MR Modi.During his visit to Google office and meetings with CEOs of Fortune 500 companies, PM has positively impressed all. Here is some interesting details on what Digital India is and which sectors are to be benefited from this project.

Digital India

Ever since Modi became PM, he has dreamt of e-governance to transform India into a digitally strengthened nation. To fulfill his dream, he kicked off this project, which may run into Rs 1, 13, 000 crore. The amount will be spent to create a knowledge-driven Indian society. At the heart of this mission, Modi wants Indian citizens to avail all services electrically, and for this the Department of Electronics and Information Technology (deity) will rely on the Ministry of Communication and IT. Rural areas are likely to be provided with high speed internet services. Business community is also going to receive gains in that Digital India will create conducive environment for businessmen. Broadband services in villages, tele-medicine and mobile healthcare services are also on the cards.

Indian Railway

Modi had an extensive meeting with Google CEO Sundar Pichai and the highlight of the discussion was high-speed Wi-fi internet for 100 railway stations in India. The project aims to make Wi-fi available to 10 million people every day. To the date, more than 100 million Indians are using internet. And if we add 10 million more users, India will be the world’s second largest country using internet; China holds the first position in terms of number of internet users.

Education

Education is another booming sector that is to receive advantage of Digital India. Some of the major tech giants have shown keen interest in Digital India project. Likes of Intel, Qualcomm and Tata have come forward; Intel has launched ‘Digital Skills for India’ initiative, which commenced Digital Skills Training Application. This initiative includes digital literacy, financial inclusion, healthcare and cleanliness in five Indian languages.

Sensing great opportunities in education, Narendra Modi invited tech giants of West Coast to invest heavily in software, applications and internet services for existing and emerging educational institutes. More than 60% of internet is used on mobile in India. Students consume internet on mobile and make the most of educational apps. This is where opportunity lies for companies to supply hardware and software for India’s student fraternity.

Many profitable educational institutes have already converted their traditional classrooms into smart classrooms with digital screens and consoles. So much so that students receive their class work and home work on special apps developed for schools & colleges.

National Optical Fibre Network (NOFN) is the poster child of Digital India campaign. E-learning is an avenue, where more funds and technology are required. A robust broadband connectivity, infrastructure and uber-class technology can change the entire picture of India’s education.

Millions of students are gaining knowledge and information online. There are hundreds of universities offering online tutorials; still the rural India lags behind in the absence of sound technology and funds. This can be seen as huge opportunity for American red-bricks.

Apart from railways and education, other sectors included in Digital India are manufacturing industries, roads and transport, mobile technology, e-Governance, IT, farming, and others.

Modi’s Digital India campaign receives warm response from all business grandees of USA. Global leaders like Sundar Pichai, Satya Nadella, Elon Musk supported Digital India initiative.

Nadella, Microsoft CEO, aims to become India’s partner in the Digital India campaign. Microsoft has plans to set up low cost broadband technology services in 5 lakh villages across India.

Mark Zuckerberg, CEO of Facebook, changed his profile picture with tricolor to support Digital India.

Pichai said that India would play a key role in taking a giant leap in technology in future; this will improve lives of Indians.

The entire Digital India campaign has created a massive impact on West Coast. Narendra Modi has used his positive personality, his business-friendly image and aura to the full. This sounds like a dream for all Indians. Whether this dream will be fulfilled or shattered – only time will tell. Let’s hope for the best.

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Jayesh is a writer by design. Alphabets create same impact on him as cheese would create on Jerry the Mouse. His romance with words dates back to the twilight years of 20th century when he lost his heart to Miss British Lingo. He loves to write on Digital Marketing, Advertising, Branding, Language, and Entertainment.